Young entrepreneur breaks the stigma around hair-styling
Sethabile Mhlongo, 20-year-old aspiring entrepreneur dreams of becoming a multiple business owner in future.
Mhlongo is from a small town called eGingindlovu in the Zululand.
The name of her business “Novonne’’ is a combination of her mother’s first names and it offers hairstyling services such as braids, wigs and hair tools.
“The whole story of doing hair is a very funny one because when I started doing hair in 2019, I had never done hair before. I have always had this confidence that I can do hair. The passion started when I watched multiple “how to do” hair videos on YouTube while initially doing my hair,” said Mhlongo.
Mhlongo mentions that she was motivated by the requests on Instagram of people wanting her service. That is when she started offering her service.
“I would always say no, and they would be willing to pay any amount till I eventually gave in. I was discouraged because I thought my first business would be a clothing line since I am into fashion and the stigmas around being a hair dresser were also draining.” added Mhlongo
Customers are happy with her services as they willingly pose and advertise her work on social media.
Agcobile Balintulo, one of the clients said that Novonne is the only place she trusts for hairstyling.
Novonne takes clients from 9am-4pm during weekends.
Mhlongo’s further business plans are to build a business empire, having her own hair extensions and clothing line under Novonne.