ANNUAL NATIONAL READING CAMPAIGN BRINGS #OURSTORIES
Written by: Elizabeth Kunene
Umzimkulu Municipality in KwaZulu-Natal experienced the joy of reading when the largest annual reading awareness campaign, National Book Week, rolled into town.
The campaign went to town to celebrate #ourstories on Tuesday, 05 September 2017.
This year marks the 8th Annual National Book Week in association with the Department of Arts & Culture, which will see the South African Book Development Council (SABDC) embark on a nationwide tour to all nine provinces, reaching beyond urban centres and metros.
Chief Executive Officer of the SABDC, Elitha van der Sandt, said that books are the richest format of stories and one of the best ways to let the world know who we are, a way to take Africa to the world and not only bring the world to Africa.
“We have our own narrative and story to tell, one that has been formed by our diversity and similarities, adversities and achievements,” said van der Sandt.
Throughout this time, the SABDC will be drawing attention to various programmes in place to ensure that books reach as many South African households as possible. This annual campaign of the SABDC is aimed at uncovering the thrill and magic of reading books.
Spokesperson for Umzimkulu Municipality and Social Services Department, Kholeka Mbalo, said that the municipality’s participation was driven by a need to highlight the importance of education.
“I further encouraged the community to continue taking part in such events as they build the community through embracing culture, tradition, and religion”, said Mbalo.
Children, senior citizens and young adults all made their way to TVET College Hall to join the literary activities and celebrate National Book Week.
The event is an initiative that reaches a diverse audience during its annual visits across the country. It will run from 04-10 September. The event caters for everyone from pre-schoolers, youth, adults, the elderly, the impaired, and the disabled persons from communities and related sectors that participate in various activities. The event is designed to accommodate every South African.
The public is encouraged to buy a book for as little as R20 from Exclusive Books and Bargain Books, as well as Takealot.com which will be donated to support initiatives responsible for distributing them to under-resourced households.
*Caption: School children at Umzimkulu enjoying activities.