SABC HOLDS A PUBLIC EDITORIAL REVIEW IN DURBAN
Written by: Elizabeth Kunene
The South African Broadcasting Corporation (SABC) held a public editorial policy review at the Durban University of Technology’s City Campus on Monday 14 August.
The SABC is required in terms of Section 6 of the Broadcasting Act to grow policies that are considered to ensure agreement with the Authority’s Code of Conduct. The policies are the result of many months of discussion with both SABC staff and the South African public.
These policies represent in what way the Board gives form and understands the SABC’s public broadcasting mandate, and offer a framework for editorial staff within which to take decisions.
The public hearing was aimed mostly at those living in and around Durban to come and address complains and their views of the SABC. The public raised issues of culturism, recycling programs, time slots, digital migration, and new technology to broadcast news, youth-orientated topics and documentaries.
Spokesperson of the SABC, Kaizer Kganyago, tackeld some issues raised by the public.
“People need to understand that we are here to listen. We want the public’s opinion on what they will like to see and we are also here for people to understand that there are steps to take and policies we take to broadcast a program. For example, there was an omnibus of Generations that was cancelled because the public complained about scenes that were featured,” said Kganyago.
Members of the public, especially traditional healers and traditional affairs representatives, were there in numbers to show support to each other and to complain about cultural programming.
An outspoken member of the public said, “We are Africans and we need to recognise that brand and look like the brand we are providing. By telling us that the content was changed to 40% localised programming as if we are asking another country to broadcast our programs is absurd!”
They also added that the policies look good on paper but that the SABC has failed to implement the changes since 1994.
The SABC will be going to Newcastle to address the issues on Tuesday. They will also visit other parts of the province. Members of the public are encouraged to email all inquiries to firstname.lastname@example.org and to visit the SABC website on http://www.sabc.co.za
*Caption: Members of the SABC addressing the public at the Arthur Smith Hall.