WHITE STAR HOSTED SA BIGGEST BREAKFAST CAMPAIGN AT UMLAZI
Written by: Mfundo Knowledge Mthembu
One of South Africa’s favourite and biggest maize brand, White Star hosted the SA Biggest Breakfast campaign for people at uMlazi Mega City on Saturday.
People came in numbers for the campaign which sought to support people and encourage the importance of having breakfast daily with White Star Instant Porridges.
The event was hosted by none-other than Radio Personality and White Star Brand Ambassador Dudu ‘Lady Dee” Khoza.
“This campaign is part of Mandela month where you reach out to the destitute, to the needy people the whole month,” said Khoza.
She added that White Star together with Ukhozi FM came up with this amazing campaign to lend a helping hand where needed.
Ukhozi FM saw that teaming up with White Star was a perfect fit for the course.
“Ukhozi FM has got a campaign that is called ‘Ukhozi Cares’. Ukhozi fortunately enough came together with White Star and decided to break the record to make sure they do the biggest breakfast ever,” added Khoza.
The whole SA Biggest Breakfast campaign was to help alleviate poverty faced by many people, mainly children.
“They fed 26 000 children and today they fed more than 300 people, so the whole campaign is about reaching out and being philanthropic that we are. This was so fulfilling and spiritual but at the same time it was all to do with what we stand for as the government of South Africa if I may say so. Thank you so much to White Star,” concluded Khoza.
Participants Nontokozo Nyide, Nonhlanhla Mkhize and Winnie Ngobese, siad that they came all the way from Pietermaritzburg to celebrate and have breakfast with White Start ‘The Clever Choice’.
White Star SA Biggest Breakfast campaign was held simultaneously in at uMlazi’s Mega City as well as at Maponya Mall in Soweto.
*Caption: White Star Biggest Breakfast campaign at Umlazi Mega City.